the sharing economy
Advertising, PR & strategy for growing market share within the Jewish segment for a car sharing platform owned by a large auto manufacturer.
REACHING THE JEWISH AUDIENCE
Expanding The Mobility Footprint & User Base In High Potential Areas
The goal of this campaign was two-fold – increasing subscriptions and the use of a new car-sharing platform within the Jewish segment as well as the expansion of the mobility footprint in high-potential areas. With a mix of digital advertising, influencer marketing, and PR, we helped acquire sign-ups at a significantly lower cost than was previously done.